Amid economic volatility and inflation, physical gold remains the undisputed standard for capital protection and wealth preservation. From today, this stability is available in Georgia in a completely new form. A new platform, Gold.ge, has appeared on the Georgian market, which offers customers the purchase of investment-grade, high-quality German and Swiss gold. The company offers the best investment-grade coins and bars from LBMA-accredited factories. As a result of a significant change in the Tax Code, investment gold has been fully exempted from VAT, which allowed the platform to set an unprecedentedly low operating premium on the market. In addition to capital diversification, the company’s goal is to fundamentally change the gift culture in Georgia. How does the new investment ecosystem work, where and how can we purchase physical gold?

What opportunities does the platform create for both private investors and market development, what is the demand and what expectations does the company have in light of regulatory changes?